Nicola Jones studied Media and Communication and American Studies at the University of Leipzig where she graduated with a Master’s degree in 2000. In the following she gained her first business experiences as a consultant and auditor for film- and media projects at PricewaterhouseCoopers in Munich and Leipzig. In 2004 she started working for the German Federal Filmboard (FFA) as film funding consultant for feature films. Since 2007 was the executive assistant to CEO of the FFA, Peter Dinges, where she was directly involved with the duties, decisions and performances of the CEO. In that position she was also responsible for the coordination of international affairs and matters of European film policy. Since November 2016 she is the director of the German Children’s Media foundation and head of the Children’s Media Festival GOLDEN SPARROW.