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Initiative KIDS Regio
KIDS Regio presents a lobby initiative for high quality and multi-faceted European Children’s Films. It functions as an agent between policy and society, the film industry and the scientific world in order to form a network and discuss new synergies. Thus the initiative supports the industry professionals in film for children & youth and built a platform to strengthen existing networks and define solutions to improve the status, transfer and variety of European productions, co-productions & distributions for children and youth.
KIDS Regio particularly supports original live-action feature films for children, which offer children a wide variety of stories, genres and styles.
Our Mission is to stimulating and strengthen live action children films. KIDS Regio acts according the following 5 point agenda of the Erfurt declaration
The Financing Forum for Kids Content – OPENING INDUSTRY DAY
- in cooperation with KIDS Regio with special focus on new players and markets for children’s film and media content took place in Malmö, March 11th 2013.
We have invited the most exciting international speakers, to shed light on how to navigate in a diversified market without losing focus. Top industry profile Wendy Bernfeld, Rights Stuff, (NL/Ireland), sets out the new digital landscape regarding content as well as financing and cross-platform exploitation with special focus on film- and media projects for children.
Two of the most experienced interactive producers Jason DaPonte (former Managing Editor of BBC Mobile) and Asta Wellejus (former Zentropa Interactive CEO) have presented a selection of the most intriguing and non-patronizing international transmedia projects for children from the last four years.
There is clearly a shift taking place in the Media World, particularly in the diversification of players and markets. Companies like Amazon, Google, Netflix, Maxdome, Telekom, Apple, Samsung and Nokia own platforms, which have become serious players in the global distribution of content. The children’s and youth audience across Europe by their nature are often in the lead in the take-up of new technology, new platforms and new content forms. These changes in audience relationships and habits mean that the creative industries have to go beyond classical forms of financing and distribution.
The Opening Day of the Financing Forum for Kids Content in cooperation with KIDS Regio will continue and deepen the Berlinale Theme Talk - Blurring Borders - of the Co-Production Market. This day intends to provide useful stimuli for producers, distributors and other professional industry players working with producing and financing children’s content in film, television, games, cross- and transmedia.